There’s a recent survey by IDC in which the vast majority of enterprise respondents name IBM as the vendor able to most effectively provide Infrastructure as a Service (IaaS). Surprisingly (sort of), the megascale public cloud providers, Google, Microsoft and Amazon Web Services come in 5th, 6th and 7th respectively. As a former AWS employee and cloud analyst who firmly believes that a public cloud with essentially unlimited scale, relentless consistency and automated metered service is the “real” cloud, I generally agree with the sentiment that the old line IT companies like IBM and HP have fallen way behind. But from a business strategy and perception viewpoint, it might be a different story.
I was having a conversation the other day about Dropbox, and the topic turned to how much storage individuals had purchased over the years. I decided to take a look.
The best source I could find was Western Digital’s quarterly fact sheet, quite a wealth of storage numbers. Using their numbers to extrapolate the rest of the market, I calculated that over 325 million external drives have been shipped with a total of nearly 200 exabytes of capacity over the last five years.
That’s 66,667 times the amount of digital data stored by the Library of Congress.
That’s 100 times what the new NSA data center can store.
Most people I know have at least three devices. A laptop, a tablet, and a smartphone. Some have two of each, one for home, and one for work. If you’ve gone all Apple or all Android, the systems aren’t totally fragmented and disjointed, only partially so. Any deviation from either ecosystem, either at the device, app, or cloud service, and you start running into trouble.
I think it’s because the vendors don’t really know what we want.
They are learning the new style of computing at the same time we are. The cloud app vendors like Evernote and Dropbox are way ahead of the device and OS vendors, and it shows.